Marketing Strategy

We develop marketing strategies that help you reach your business goals

Everyone says they are strategic… We understand that strategic planning is about bridging the gap between short-term gains and long-term ambitions. We use a combination of our diverse experiences and up-to-date best practices to offer seamless execution of your customized strategy, ensuring that every step is aligned with your overall business objectives.

Let's grow your revenue

ResultsIQ Marketing Strategy

Our Marketing Strategy services are designed to lay the foundation for your marketing efforts. By understanding your goals, your unique positioning, and your target market, we develop a tailored marketing strategy that resonates with your audience.

KPIs we impact:

  • # of leads
  • Lead conversion rate
  • #Marketing qualified leads (MQLs)
  • Email performance
  • Social performance
  • Marketing ROI

What we offer

b2b marketing strategy


B2B marketing strategy 

We analyze your business needs, market trends, and competitor actions to create a focused strategy that enhances your market presence and optimizes ROI.
content strategy


Content strategy 

Craft a cohesive content plan that supports your marketing goals, enhances brand visibility, and engages your audience. We help you define key themes, distribution channels, and content schedules based on the user intent and journey.
social media strategy


Social media strategy 

Boost your social media presence to foster engagement and brand loyalty. We identify the best platforms for your brand, define content types and formats, and schedule posts to optimize visibility and engagement. We focus on creating a sustainable and dynamic social media footprint that aligns with broader marketing objectives.
  • Patty Schinzing
    Patty Schinzing
    We did extensive research to find a marketing agency, and we made the right decision with ResultsIQ. We needed a partner to assess our marketing strategy and migrate our website to HubSpot. The ResultsIQ team helped us design and develop a new website, including a new blog and resource center.
    DesignMind
    Vice President, Marketing
  • Cindy Robinson
    Cindy Robinson
    We worked with ResultsIQ for help with both HubSpot and marketing strategy. They are experts at using HubSpot to enhance campaigns, including email campaigns, lead nurturing, social media, paid advertising, and website development. Their strong skill set in marketing operations has helped turn our goals into actions and results.
    Hoverstate, a SoftServe company
    Client Success and Client Experience Professional
  • Patrick Huegel
    Patrick Huegel
    ResultsIQ has superior knowledge and understanding of WordPress and HubSpot - they are solid website and technical experts and I rely on them for many things. They've enhanced and managed our websites for years and serve as both strategic advisors and tactical pros. They listen well, are responsive, and are great to work with. A true partner we can trust.
    AAFCPAs
    Director, Digital Marketing & MarTech
  • Patty Schinzing
    Patty Schinzing
    ResultsIQ has implemented and aligned our priority campaigns, including paid advertising, email campaigns, social strategy, content development, SEO optimization, and reporting and analysis. The process is very collaborative, and we are impressed with their responsiveness and expertise with HubSpot. They continue to be a true marketing partner!
    DesignMind
    Vice President, Marketing
  • Speed3D
    Julie Beck
    ResultsIQ has been a true extension of our marketing team. We were looking for a partner to help us with the ongoing optimization of HubSpot and to assess our marketing and sales strategy. The team helped us integrate our sales processes with HubSpot and provided recommendations based on our marketing and overall business goals.
    Speed3D
    Marketing Director

Insights
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The Fractional CMO’s HubSpot Playbook: Tools for Sustainable Growth

 by Cathy Boudreau

Why Fractional CMOs Need the Right Tools As a Fractional CMO, you’re expected to step into new environments, quickly...
2 min read

ResultsIQ Achieves Diamond Status: What This Means for You

 by Oscar Jaramillo

ResultsIQ has just achieved Diamond Partner status with HubSpot, a designation that puts us in the top 3% of all U.S....
3 min read

INBOUND 2024 Recap: HubSpot’s AI Updates for Faster Business Growth

 by Cathy Boudreau

INBOUND 2024 lived up to every bit of its excitement and energy! As always, it was a fantastic opportunity to connect...